144 Billion Steps in Just 30 Days

by Jordan Lampert
December 13, 2016
Fun, Personal, Technology
0

Isn’t the power of analytics amazing?

Check out what they’ve learned about how Pokeman increased the amount of ‘steps’ in a very short period of time. (Ref: https://www.technologyreview.com/s/602706/pokemon-go-increased-us-activity-levels-by-144-billion-steps-in-just-30-days/)

Not that hard to believe that less than a quarter of adults in the U.S. meet recommended activity level of 150 minutes a week. And less than a third of schoolchildren get the recommended 60 minutes a day.

Maybe more Pokeman for everyone?

Steps and Analytics

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Jordan Lampert

Jordan Lampert has 20+ years of experience in technology, software, data, and digital media. Jordan currently works as VP Strategy at BIG Digital and is an advisor to a variety of companies in various stages of growth. He holds a B.A. from York University and currently resides in Toronto with his wife and twins. When he’s not building tech, Jordan likes to play drums and snowboard with his kids.